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  • Market Area Research
    • What is a Market Area Report?
    • Market Area Report – User’s Guide
    • New Business Location Research
    • Businesses need a Market Area Report
    • Market Area Reports Process
  • Direct Mail List Analytics
    • What is Direct Mail List Analytics?
    • How to Use Direct Mail Analytics
    • How Our Mailing Lists are Created
  • Products
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Yearly Archives: 2018

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Market Area

Target Market Analysis

Target Market AnalysisBy Lauren StyleJune 13, 2018Leave a comment

Market Area Reports offers target market analysis research that can help you ensure your business has the edge on new clientele and assist you in tailoring your services and products to ensure that you are delivering them in the most intelligent way. We offer an instrumental way to understand your market. Don’t believe us? Request…

How to Define your Market Area

How to Define Your Market Area

JournalBy Jason RoutmanMarch 26, 2018Leave a comment

How to define the market area of a business can be a rather tricky, subjective, and important subject. A lot of marketers believe that the market area is defined by a set of zip codes that are closest to the business location, or they believe that a network of major roads lets them know where…

5 things to consider when doing direct mail

The 5 Best Practices for Success with Direct Mail

Direct Marketing ListsBy Jason RoutmanMarch 3, 2018Leave a comment

I have been sending out direct mail for a pretty long time, and over those years, I have consulted on literally hundreds of direct mail pieces. I usually get a wide range of questions from piece/content design, to frequency or who to target. For this posting I going to discuss the 5 best practices for…

Qualifying a Market for a New Business Location

JournalBy Jason RoutmanJanuary 20, 2018Leave a comment

If you’re like most small businesses, then your number one goal is growth. But establishing and maintaining solid growth year over year can be extremely challenging, especially if you have been in business for a long while. According to the Statistics of US Businesses, there are roughly 6.7 million businesses in the United States that…

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