Let’s face it, mailing list research is not a particularly exciting topic. But when it’s time to mail your direct mail piece, its an extremely important topic. In my post,…
Market Area Reports
A Market Area Report is the most important step when conducting a market analysis. By plotting you current clients on a map, Market Area Reports will draw your business’s market area. Research shows your 90% more likely to attain a new client from inside your market area.
A mailing list is only as good as the data used to create it. At Market Area Reports, we correlate your current customer profiles with our advanced area analytics to identify your potential new customers. This methodology enables us to maximize the ROI of your direct mail marketing programs.